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Jenny Tinklepaugh
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Press Release
In the Spotlight: Yadkin Valley Wine Country
Winemakers and grape growers in a seven-county area of North Carolina's Yadkin Valley
region recently gained recognition and an important marketing tool when the area was
named the state's first American Viticultural Area—the U.S. version of the French appellation
d'origine contrôlée. Land that once grew tobacco now grows grapes as vineyards become
increasingly popular and profitable. Many winemakers consider Yadkin Valley the best
terroir, or wine-grape climate and growing conditions, in North Carolina.
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The region is rapidly gaining a reputation for high
quality grapes and world-class wines, with production including Riesling, Chardonnay and Viognier
white wine grapes, and cabernet and merlot reds.
The effort is led by modern wine pioneers—many
former tobacco growers—members of the Old North
State Winegrowers Cooperative, a beneficiary of
Golden LEAF grants since its inception in 2001.
The burgeoning wine industry also has spawned a
new academic program at Surry Community College
in Dobson, where the Southeast's only viticulture
degree program is offered. Dr. Frank Sells, president of
the college, says Golden LEAF has been a major
impetus in establishment of the program. "I don't see
how we could have come this far without their grants," he
said. "Our first grant from Golden LEAF helped us get started,
and then with growth in student interest, their additional
funding helped us expand and modify the program."
Community business leaders characterize the area's
blossoming wine industry as a pursuit that has great potential
for the Yadkin Valley region. "We believe vineyards will have
a major impact on the agricultural economy for years to
come," said Ed Shelton of Shelton Vineyards in Surry
County. "With tobacco farming on the decline, this is a great
way to diversify the farming industry and open doors to new
industries in the area. With the development of regional
wineries, the tourism industry will ultimately follow."
Dr. Sells agrees. "With the economic impact already
being realized, the actual potential is on our doorstep. All
sorts of things tie into winemaking-resorts, hotels, restaurants, enter-
tainment, farm supplies, manufacturing and other essential parts of
the industry. We're only on the threshold of what wine production
can do for this economy."
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"We believe vineyards will have a major impact on the
agricultural economy for years to come."
—Ed Shelton of Shelton Vineyards, Surry County
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Golden LEAF made an initial grant to Surry Community College
in 2000 to help develop the wine industry in Surry and neighboring
counties. In 2002, Golden
LEAF grants were used to expand the college's teaching vineyard and winery
and continued development
of the area's wine
grape industry, including providing equipment to set up Old North
State's state-of-the-art winery in downtown Mount Airy. Expected to
be operational for the 2003 fall harvest and crushing, the winery will
bottle wines produced from cooperative members' grapes under its
Carolina Harvest label or the growers' own labels. And the winery's
retail shop will also feature other local products, broadening the
economic benefit of wine-related tourism to include entrepreneurial
efforts in other areas.
"With the help of Golden LEAF, in a relatively short time we put
together a quality program that is unique throughout the country,"
Dr. Sells said, noting that not only does Surry
Community College offer the only viticulture
degree program in this part of the country, it has
its own campus winery in place to train students
in the craft of fine winemaking. "This kind of
progress on our part could not have been possible
without the kind of support we have received
from Golden LEAF," he maintains.
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"We're only on the threshold of what wine production can do for this economy."
—Dr. Frank Sells, president of Surry Community College, Dobson
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